"Vice is Broke," a documentary about the pre-planned bankruptcy of the "world's largest media outlet"

“Our mission? To become the greatest media outlet in the world and stay cool forever.” These are the words of Vice co-founder Shane Smith in 2016, when the small Montreal fanzine he created twenty years earlier had become a powerful global media outlet , valued at $6 billion, imposing its transgressive and ironic tone on the Internet and television, from lame articles on a cocaine bar in the middle of Brooklyn to multi-award-winning reports on the Islamic State. But now, ten years and one bankruptcy later , Vice is today a nearly empty shell, half-heartedly trying to relaunch itself, and Shane Smith is a fifty-something podcaster with dubious political views—just one more. The “greatest media outlet in the world” ? Vice will never become that. And “cool” ? Vice probably wasn’t cool anymore by 2016.
This story, that of one of the most gigantic recent crashes in the media industry, was well worth
Libération